Marketing Educational Videos
Free Marketing Videos
We often record our educational webinars and post them here for your viewing. These include valuable insight, tips and training for your marketing team. We hope you find these useful.
LinkedIn for Business
We’ll discuss some specific and important features of LinkedIn and discuss how to customize your profile. In addition, we will discuss the best practices for using LinkedIn for networking, sales, and marketing purposes.
Marketing in the Metaverse
We’ll share several examples of companies that are currently spending big dollars on developing or using the metaverse for business activities, commerce and entertainment. You will come away from this session with a clear understanding of the metaverse and examples of how people and businesses are leveraging it to make money today. This class will help you think about how you might add the metaverse into your marketing strategy.
What are Keywords & How Do You Choose Them?
This class will help you better understand keywords and how to select and use the best keywords for your organization. We’ll discuss these key topics: defining, selecting and implementing keywords. Common pitfalls to avoid when selecting and adding keywords to your website. We’ll also briefly discuss keyword mapping and what constitutes the penalty-producing practice of keyword stuffing.
November 4, 2021
E-Business for Small & Mid-Sized Businesses (Getting Started Class)
What are the best tools for your online marketing? There are lots of options when it comes to digital marketing and every company has different needs and goals. There is just no one size fits all solution for every organization.
Rather than learning about any particular tool or service, we will show you how the online marketing world works and teach you a 5-step e-business process that works.
November 12, 2020
Drive New Business with Social Media
Social media has changed the marketing and communications game for small businesses and nonprofit organizations. You know it can help to drive new and repeat business for your organization, but how can you do it better? Do you know which social media platform will have the biggest bang for your buck? Do you know what content works the best and how to grow your following?
August 21, 2019
Reaching Your Customers Through Email Marketing
What's the most efficient, effective and affordable way to stay connected with your customers? Email marketing. Among all the digital channels available to your business, email marketing boasts the strongest return on your investment. Join us to learn how email marketing is best used and what email content will resonate most with your audience.​
March 24th, 2020
Reaching Your Customers Through Social Media Marketing
78% of people say that a company's social media posts influence their purchases. With statistics like this there is no time to waste. In this seminar we will help you determine the best way to reach your customers through social media. ​
April 7th, 2020
E-commerce: Start selling online & tips to doing it right
Virtually everyone has become comfortable buying products and services online. Whether that is purchasing everyday products, clothing, booking reservations or buying various services. So, is e-commerce something your business should pursue? What do you need to know about e-commerce tools and learn some tips to get e-commerce right?​
November 10th, 2020