Digital Marketing Blog

What is the difference between B2C and B2B Social Media Marketing? It may not appear obvious at first, but there is a big difference...

Getting the most out of the content you produce for social media, means mixing in several different types of content. But what’s the...

When we need something today, we turn to our mobile device or computer and head to Google. Then we browse around the results pages to see...

Facebook Made Big Changes to its News Feed in January 2018 In January 2018, Facebook announced major changes to its news feed. Facebook’s...

PromoRepublic is the all-in-one, content development and social media management platform that features: Over 100,000 post ideas &...

It’s no secret that Facebook has become one of the most efficient ways to advertise online. However, when launching ads through Facebook,...

John Wanamaker famously said “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” Wanamaker, who...

What is Dark Social? It sounds like something bad or sinister. It could be the title of a horror movie, but the reality is less...

This is Part Two of our Business Marketing Checklist. Read Part One. Okay, you've opened your business and are filled with the excitement...

You’ve finally gone out on your own and opened your new business. The privilege of being your own boss brings with it independence and...

If there is anything we know, it’s that people love using their gadgets. Whether it’s endless scrolling through Facebook and Twitter...

By Erik Bunaes A recent survey determined that marketers overwhelmingly believe that using marketing analytics made their businesses more...

Part II of this article starts off much the same way part one did: with raisins. Dried fruits are a simple concept, but from a marketing...

Social media marketing can be a time consuming, complicated element of digital marketing and business development. It takes time to log...

- Part I - Last week I was enjoying on one of my all-time favorite snacks: Sun Maid Raisins. Stifle your laughs; it’s a healthy snack,...

Last month, we tackled a growing problem for b-to-b on social media. The simplified problem is there is so much content on social media...

When checking your Facebook analytics over the past year you may have noticed something: your organic reach has drastically decreased....

We know; the FAQS page? Typically one of the more “boring” pages on a website, the FAQs page can provide some great ideas for content....

Developing a content calendar may seem like a simple task. You have a bi-weekly or maybe monthly newsletter, blog articles a few times a...

Content has always been a part of marketing, whether it be ad buys, direct mail pieces or hitting the pavement with pamphlets for some...