Project Spotlight: Lead Generation Campaign for Home Renovation Contractor

At Endorphin® Digital Marketing, we’re proud to announce a new lead generation campaign for our client Drummer Interiors LLC. Using a free downloadable guide, “Designing the Kitchen You’ve Always Wanted.” we seek to inspire and inform homeowners dreaming about a luxury kitchen renovation.

Developed for middle- to high-income homeowners, aged 30–60, married, with children, this photo-packed guide helps busy families envision a kitchen of their dreams and make smart, confident decisions about one of the most important spaces in their homes. The guide walks readers through 12 must-have considerations when planning a kitchen upgrade — from budgeting and layout design to cabinetry, lighting, flooring, and appliance choices — all tailored to the lifestyle and needs of Albany Capital Region and Upstate New York homeowners.

The project, developed by Endorphin® Digital as part of a comprehensive lead generation strategy, includes:

1. The downloadable Kitchen Design Guide itself

2. A custom landing page for the guide (view here)

3. An email campaign to announce the guide and nurture leads

4. A social media campaign to run on multiple social pages over a four-week period.

Together, these deliverables form a cohesive digital funnel designed to capture homeowner interest, drive qualified inquiries, and position Drummer Interiors as the go-to, luxury kitchen remodeling expert in the region.

“Luxury kitchen remodeling is both exciting and complex,” said Dylan Drummer, founder of Drummer Interiors. “Our free, new guide helps families start their renovation journey with confidence — knowing what questions to ask, how to plan their budget, and what design elements will make their kitchen both functional and beautiful.”

This initiative is part of Endorphin® Digital’s ongoing mission to help small and midsized businesses grow through smart, strategy-driven marketing. By combining compelling content with well-structured, multi-faceted, lead generation campaigns, we help local brands like Drummer Interiors connect authentically with the ideal customers they serve best.

👉 Download the free guide today: Designing the Kitchen You’ve Always Wanted.

Want to do something like this for your business? Please feel free to reach out to us.